Blenz Coffee is a Canadian-based coffee franchise, first founded in 1992 in Vancouver. The company has since branched out across British Columbia, Japan and the Philippines, and still continues to grow. Blenz strives to use premium ingredients in their beverages and focuses their values on their customers’ experiences. Blenz aims to provide a comforting and casual environment for people to socialize in, and to leave their customers in a good mood when they leave the store.
Blenz Coffee’s current branding is slowly getting lost in a rapidly growing coffee shop industry. Particularly with society’s current focus on social media, many coffee shops are moving towards a more “hip” aesthetic that will attract a younger audience. The company’s current aesthetic may seem more traditional and outdated compared to its competitors.
The Arbutus Migratory Bird Sanctuary strives to take an educational approach to conserving land and providing refuge for the migratory birds of British Columbia, and to inspire the local community of the importance of protecting our environment to allow these bird species to continue to thrive.
Through the sanctuary’s efforts, the Arbutus Migratory Bird Sanctuary hopes to make a positive impact on our local environment that will allow our local bird species to continue to thrive, and perhaps spread this knowledge to the members of our community such that our natural environment can be preserved.
